Friday, 2 January 2015

Marvel Africa is scavenging for the continents talented designers in the 2015 Marvel-Fashion Hero search


Africa’s talented designers are invited to strut their skills at SA Fashion week. 2015 Marvel Fashion-Hero is open for submission.
Marvel Africa is partnering up with SA fashion week to hold a first of its kind event where five emerging African artist will be endowed a chance to establish their own fashion lines, inspired by Marvels iconic Avenger characters.
Portfolio submission must include 18 ready to wear look (for men or women) using Marvel’s featured characters Hulk, Captain America, Black widow and Thor.



Upon completion, the designers will showcase their pieces at two different venues: SA Fashion Week Spring/Summer 2012 from 18 March 2015 in Johannesburg and the SA Fashion Week Buyers Lounge from 21 March 2015.

We are thrilled to be working with SA Fashion Week for a second time, following 2013’s very successful Inspired By Minnie initiative with Suzaan Heyns’, says Deirdre King, Head of Marketing for The Walt Disney Company Africa. ‘We cannot wait to see the vibrant and trend-setting Avengers-inspired creations that the five fashion designers present.’
 ‘Inspiration plays a hugely important role in the fashion design process, it defines the context for new and individual designs. It will be interesting for me to see how the South African as well as the African designers translate the Marvel inspiration into desirable Collections. It is a first for the African Continent – Marvel is bringing designers together that would under any other circumstances not have connected. It is the ripple effect and the potential that a project like this has, that excites me.’ – Lucilla Booyzen, CEO of SA Fashion Week.

If you are one of those talented designers waiting for your limelight then I strongly advise you to grab this opportunity and sign up for it at www.safashionweek.co.za before January 5th 2015.

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